Car Makers Premier League – November 2011

It’s time once more for the Car Makers Premier League where each and every month we examine the top 20 manufacturers by number of units registered and see just how they look when compared with the previous month. At the end of the year who will be crowned champion? Who will drop out of the top 20 as the year unfolds and which high achievers will be promoted?

October’s statistics (based on the SMMT figures for UK new car registrations in November 2011) revealed that 134,027 61-plate cars were registered in the month, a decrease of 4.2% (5,848 units) on November 2010. The market is 4.5% down so far this year but despite this Paul Everitt SMMT Chief Executive is upbeat about fuel efficiency “…the fuel efficiency of new models broke all records with the average new car achieving 52.5mpg.”

In November 2010 the market recorded an 11.5% decrease on November 2009 so obviously caution is still advised when viewing this month’s “dip” in case it is believed that we’ve turned some sort of corner.

Overall only the top 7 positions outperformed the market this month with MINI knocking Land Rover (2nd with an impressive 33% increase) off the top spot jumping up 10 spaces with an amazing 42% increase on November 2010. In 3rd comes Volvo! Yes you did read that right, back in last month at 20 and shooting up to 3rd this month with a 25% increase on the same time last year.

Kia slide gracefully back up to 4th from 6th last month with an 19% increase while Nissan make up the top 5 moving up from 8th with a more modest 12% rise in registrations. Once again, after having the top 10 virtually all to themselves for months, the topsy-turvy trend continues as German owned manufacturers only make up 5 positions this month (from a paltry 4 last time out).

This month it’s as you were with no relegations and no promotions. It’s pretty much business as usual once again down at the bottom with Renault slipping back down the greasy pole to last place with a woeful 33% decline on November last year and Fiat managing to drag themselves up another position to 18th with a 17% reverse.

This month the biggest faller is Honda slipping 13 places from 3rd last month all the way back to 16th this (what was all that about…oh yeah something to do with all that Jazz). The other biggest faller was Hyundai dropping 11 places to 13th with a disappointing 7% decline on last year. The biggest riser was the aforementioned Volvo, shooting an astonishing 17 places up the table (we’d love to know why and when we do find out the answer will be between these brackets – Volvo PR are you reading this?).

According to Paul Everitt of the SMMT the industry is “(demonstrating its) commitment to delivering good value to motorists.”

Except of course to the 17.5% fewer private buyers buying new cars this November compared to last.

Car Makers Premier League November 2011


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