Comments on: Car sales and the power of silence… http://www.motor-trade-insider.com/index.php/2008/09/moder-car-salesman-and-the-power-of-silence/ Car Buying Guide Wed, 08 Feb 2012 14:09:15 +0000 hourly 1 By: Mark Robbins http://www.motor-trade-insider.com/index.php/2008/09/moder-car-salesman-and-the-power-of-silence/comment-page-1/#comment-747 Mark Robbins Thu, 23 Jul 2009 21:18:53 +0000 http://www.motor-trade-insider.com/?p=111#comment-747 Well, if anything came of this article it was debate! but the fact still remains, in most cases on "the majority" of people "The power of silence" does not work, and as i have said on countless occasions, if as a consumer you are stupid enough to walk into a dealership of any kind and let a halfwit salesperson pressurize you into buying a car you never wanted more fool you ! Do the homework, get some facts, think long and hard about what it is you want and more to the point, need, and then think some more! unscrupulous sales people have and will exist long after we are gone, just dont make their job any easier for them. Well, if anything came of this article it was debate! but the fact still remains, in most cases on “the majority” of people “The power of silence” does not work, and as i have said on countless occasions, if as a consumer you are stupid enough to walk into a dealership of any kind and let a halfwit salesperson pressurize you into buying a car you never wanted more fool you ! Do the homework, get some facts, think long and hard about what it is you want and more to the point, need, and then think some more! unscrupulous sales people have and will exist long after we are gone, just dont make their job any easier for them.

]]> By: Kev http://www.motor-trade-insider.com/index.php/2008/09/moder-car-salesman-and-the-power-of-silence/comment-page-1/#comment-737 Kev Tue, 21 Jul 2009 17:06:17 +0000 http://www.motor-trade-insider.com/?p=111#comment-737 They can have as cosy a chat as they like, provided they sell enough! After all, its bloody hard to find good people these days. No i10s for sale privately on AT mate, just a comment that there might be some in the months to come. There is very little wrong with them at all, just people buying them on scrappage cos they are only £4995 and coming from big old cars. Kev They can have as cosy a chat as they like, provided they sell enough! After all, its bloody hard to find good people these days.

No i10s for sale privately on AT mate, just a comment that there might be some in the months to come.

There is very little wrong with them at all, just people buying them on scrappage cos they are only £4995 and coming from big old cars.

Kev

]]> By: Tony Citroen http://www.motor-trade-insider.com/index.php/2008/09/moder-car-salesman-and-the-power-of-silence/comment-page-1/#comment-736 Tony Citroen Tue, 21 Jul 2009 16:46:55 +0000 http://www.motor-trade-insider.com/?p=111#comment-736 Salesman sell. Doesn't matter what techniques they use, they are sure to use something. A salesmans gotta have an angle he's not there for a cosy chat afterall ~(if he was he wouldn't last long that's fo sure!) Kev, why are the i10's back on autotrader so quick, can't be that bad can they? Salesman sell. Doesn’t matter what techniques they use, they are sure to use something. A salesmans gotta have an angle he’s not there for a cosy chat afterall ~(if he was he wouldn’t last long that’s fo sure!)
Kev, why are the i10′s back on autotrader so quick, can’t be that bad can they?

]]> By: Kev http://www.motor-trade-insider.com/index.php/2008/09/moder-car-salesman-and-the-power-of-silence/comment-page-1/#comment-730 Kev Mon, 20 Jul 2009 21:38:23 +0000 http://www.motor-trade-insider.com/?p=111#comment-730 Steve, I am not sure you can draw that conclusion from some adverts on autotrader can you? For example, at the moment with scrappage, we have lots of people buying the cheapest i10 model, despite coming from a big car, and you can bet your bottom dollar a load of those will be on autotrader soon. I am a sales manager, but sold cars for many years, and I just do not see how anyone could be pressured into buying a car......well actually, I can, but only on the day....I mean, people usually have a week or so before collecting the car, so plenty of time to cancel if they really have been pressusred. I do not think all buyers are liars...well, actually in one respect they are...they ALWAYS say they have no idea whatsoever how much their old car is worth.........and a few seconds afer you tell them, they say "its worth way more than that" :-)))) I think in general, most car sales people these days (in proper dealerships) do treat customers with respect, and in the case of my dealership, the amount of respect will be in line with the respect customers show us! Kev Steve, I am not sure you can draw that conclusion from some adverts on autotrader can you?

For example, at the moment with scrappage, we have lots of people buying the cheapest i10 model, despite coming from a big car, and you can bet your bottom dollar a load of those will be on autotrader soon.

I am a sales manager, but sold cars for many years, and I just do not see how anyone could be pressured into buying a car……well actually, I can, but only on the day….I mean, people usually have a week or so before collecting the car, so plenty of time to cancel if they really have been pressusred.

I do not think all buyers are liars…well, actually in one respect they are…they ALWAYS say they have no idea whatsoever how much their old car is worth………and a few seconds afer you tell them, they say “its worth way more than that” :-) )))

I think in general, most car sales people these days (in proper dealerships) do treat customers with respect, and in the case of my dealership, the amount of respect will be in line with the respect customers show us!

Kev

]]> By: steve walsh http://www.motor-trade-insider.com/index.php/2008/09/moder-car-salesman-and-the-power-of-silence/comment-page-1/#comment-729 steve walsh Mon, 20 Jul 2009 21:19:58 +0000 http://www.motor-trade-insider.com/?p=111#comment-729 Ok so if there are not many people buying cars they dont want why are there so many of thewm trying to sell the car back to the dealer or trying to trade it in elsewhere so soon after they have bought it?you only need look at autotrader to see the amount of privately owned late reg cars being offered for sale to know that some of them surely must have been pressured into buying them,I can appreciate what you are saying the world has changed and customers are much more clued up,but the fact remains that the car trade still has a long way to go before people compltely trust the sales people within it,and for that matter salespeople stop believing that all buyers are liars!!! Ok so if there are not many people buying cars they dont want why are there so many of thewm trying to sell the car back to the dealer or trying to trade it in elsewhere so soon after they have bought it?you only need look at autotrader to see the amount of privately owned late reg cars being offered for sale to know that some of them surely must have been pressured into buying them,I can appreciate what you are saying the world has changed and customers are much more clued up,but the fact remains that the car trade still has a long way to go before people compltely trust the sales people within it,and for that matter salespeople stop believing that all buyers are liars!!!

]]> By: Kev http://www.motor-trade-insider.com/index.php/2008/09/moder-car-salesman-and-the-power-of-silence/comment-page-1/#comment-726 Kev Sun, 19 Jul 2009 20:54:49 +0000 http://www.motor-trade-insider.com/?p=111#comment-726 You are bang on with this Cameron, the article is a bit rubbish really. In fact, we all just went on a 2 day sales course which refreshingly suggests that we stop acting like salespeople and try acting like humans! Kev You are bang on with this Cameron, the article is a bit rubbish really.

In fact, we all just went on a 2 day sales course which refreshingly suggests that we stop acting like salespeople and try acting like humans!

Kev

]]> By: cameron http://www.motor-trade-insider.com/index.php/2008/09/moder-car-salesman-and-the-power-of-silence/comment-page-1/#comment-723 cameron Sun, 19 Jul 2009 20:32:20 +0000 http://www.motor-trade-insider.com/?p=111#comment-723 Yes I see where you're coming from but I still don't believe its actually that bad out there. I remember coming back from a two week residential sales training course where all that assumptive close stuff was preached, on arrival back into the showroom I had a go and was asked by he customer if I had by chance just come off a sales course and that was is 1985! The fact of the matter as I see it is that there's basically not much money available at the retail end of the motor trade so the most of the lads and laides the low basic wages attracts are uneducated and simply have not got these mysterious jedi mind tricks at their disposal. Closing questions are one thing but getting someone to actually buy a car they don't want is very uncommon, you may get an order on Saturday afternoon but it will be cancelled on Monday I've seen that situation so many times. These sales techniques were invented to make a simple job more mysterious, the arguement from the eighties sales trainers point of view was that customers need to be tipped over the edge withour realising it but the fact of the matter is that a salesman will lose as many punters as they gain as most people particularly these days have heard it all before. The sentiment of the article makes it sound like an army of Derren Browns waiting to sell you a car where the reality if you walk into a most used car showrooms if you're actually really going in to buy a car and they have one to offer you, the likelihood is that you'll have a good experience. Yes I see where you’re coming from but I still don’t believe its actually that bad out there. I remember coming back from a two week residential sales training course where all that assumptive close stuff was preached, on arrival back into the showroom I had a go and was asked by he customer if I had by chance just come off a sales course and that was is 1985!
The fact of the matter as I see it is that there’s basically not much money available at the retail end of the motor trade so the most of the lads and laides the low basic wages attracts are uneducated and simply have not got these mysterious jedi mind tricks at their disposal. Closing questions are one thing but getting someone to actually buy a car they don’t want is very uncommon, you may get an order on Saturday afternoon but it will be cancelled on Monday I’ve seen that situation so many times.
These sales techniques were invented to make a simple job more mysterious, the arguement from the eighties sales trainers point of view was that customers need to be tipped over the edge withour realising it but the fact of the matter is that a salesman will lose as many punters as they gain as most people particularly these days have heard it all before.
The sentiment of the article makes it sound like an army of Derren Browns waiting to sell you a car where the reality if you walk into a most used car showrooms if you’re actually really going in to buy a car and they have one to offer you, the likelihood is that you’ll have a good experience.

]]> By: steve walsh http://www.motor-trade-insider.com/index.php/2008/09/moder-car-salesman-and-the-power-of-silence/comment-page-1/#comment-722 steve walsh Sun, 19 Jul 2009 19:08:42 +0000 http://www.motor-trade-insider.com/?p=111#comment-722 True Cameron but what you have to remember that ther are still lots of 'eighties' style sales people working in the industry who have been very successful with these selling techniques and are un-willing to change,admitedly they are becoming fewer by the month,but there are still some very naive customers out there who could easily fall for the old closes like going silent with a deal on the table and whoever speaks first loses! and there are still many managers who will insist that salespeople operate by going backwards and forwards to him whilst trying to deal someone on the prestext of trying to get the best deal when we know most of it is hype!!like most bad things in this country instead of finding a balance where a sales person can be honest and professional and earn a good living from that,the pendulum has swung so far the other way that even if a customer doesnt like the decor of the showroom he will complain.i have heard of customers complaining to a salesmens superiors and even the ceo of a company simply because the salesperson would not give them the deal they want,that is why good sales people are leaving the game,but it started with customers getting ripped off and mis-led and this is what has happened as a result no one trusts anyone and sites like this will always ultimately write something that many will disagree with! True Cameron but what you have to remember that ther are still lots of ‘eighties’ style sales people working in the industry who have been very successful with these selling techniques and are un-willing to change,admitedly they are becoming fewer by the month,but there are still some very naive customers out there who could easily fall for the old closes like going silent with a deal on the table and whoever speaks first loses! and there are still many managers who will insist that salespeople operate by going backwards and forwards to him whilst trying to deal someone on the prestext of trying to get the best deal when we know most of it is hype!!like most bad things in this country instead of finding a balance where a sales person can be honest and professional and earn a good living from that,the pendulum has swung so far the other way that even if a customer doesnt like the decor of the showroom he will complain.i have heard of customers complaining to a salesmens superiors and even the ceo of a company simply because the salesperson would not give them the deal they want,that is why good sales people are leaving the game,but it started with customers getting ripped off and mis-led and this is what has happened as a result no one trusts anyone and sites like this will always ultimately write something that many will disagree with!

]]> By: cameron http://www.motor-trade-insider.com/index.php/2008/09/moder-car-salesman-and-the-power-of-silence/comment-page-1/#comment-717 cameron Sun, 19 Jul 2009 00:13:02 +0000 http://www.motor-trade-insider.com/?p=111#comment-717 I do agree with Mark about this article alot of the 'techniques' mentioned are outdated eighties rubbish that no one really uses or anyone falls for nowadays. Any young salesman attempting to deploy this style would be laughed out of the showroom or punched in the face. In order to be a successful salesman these days you need to be presentable, have a pleasant manner and enjoy your job. The last element is probably the most important and thats up to the sales manager to create a team that gets on and is motivated. Then all you need is a good product and worthwhile commission structure and don't think commission breeds salacious pumped up selling machines, commission just helps the sales person get up out of bed on a Saturday morning to go and do the same bloody job that you or I couldn't face doing now. I do agree with Mark about this article alot of the ‘techniques’ mentioned are outdated eighties rubbish that no one really uses or anyone falls for nowadays. Any young salesman attempting to deploy this style would be laughed out of the showroom or punched in the face. In order to be a successful salesman these days you need to be presentable, have a pleasant manner and enjoy your job. The last element is probably the most important and thats up to the sales manager to create a team that gets on and is motivated. Then all you need is a good product and worthwhile commission structure and don’t think commission breeds salacious pumped up selling machines, commission just helps the sales person get up out of bed on a Saturday morning to go and do the same bloody job that you or I couldn’t face doing now.

]]> By: Mark Robbins http://www.motor-trade-insider.com/index.php/2008/09/moder-car-salesman-and-the-power-of-silence/comment-page-1/#comment-705 Mark Robbins Wed, 15 Jul 2009 21:36:37 +0000 http://www.motor-trade-insider.com/?p=111#comment-705 Hey Kevin, We never make people work over christmas, have always left it up to them to decide if they want to come in, if not, its just me and my partner! and even we wont come in if we really dont want too, just one of the benefits of working for yourself, we dont have a head office or manufacturer to answer to. Hey Kevin, We never make people work over christmas, have always left it up to them to decide if they want to come in, if not, its just me and my partner! and even we wont come in if we really dont want too, just one of the benefits of working for yourself, we dont have a head office or manufacturer to answer to.

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