The Financial Times reports BMW has warned of increasing pricing pressure in the premium end of the market and claims that rivals are offering heavy incentives to car buyers in an effort to rapidly reduce large stocks of unsold vehicles.
BMW chief executive Norbert Reithofer said: "Some rivals try to push their cars to the market with high incentives. This shows that the worldwide car market has not started to recover."
He refused to name the rival manufacturers and said that BMW had so far avoided building up a large inventory of unsold cars.
We are always looking for experienced writers who can write good original quality posts on motor-trade-insider.com. Please 