Shrewd dealers are gearing up for the future of car sales by becoming much more proactive with their internet marketing. Many dealers have already seen how successful selling more exotic or unusual cars has been when they cast their net a little further afield. Unlike the old days when loud colours and unusual combinations might mean the kiss … [Read more...]
Increased supply, reduced demand and lower quality means used car prices are dropping
June 3, 2010 By Leave a Comment
A tidal wave of nearly new cars arriving on the second hand car market are forcing down prices. The rise in volumes is seen as "the biggest threat to overall price stability," as stated by Cap Black Book. "We have consistently identified late plate supply as a critical factor in the residual values strength of the market after the lessons of … [Read more...]
German new car market shrinks for 6th straight month
June 3, 2010 By Leave a Comment
The German new car market contracted for a 6th consecutive month in May as demand from customers continues a downward trend following on from the conclusion of the German scrappage incentive. New car registrations dropped 34% in May compared to the same month in 2009, Germany's VDA automotive industry association has revealed. Last month’s … [Read more...]
Cars – a love story
June 3, 2010 By Leave a Comment
Believe it or not cars are not something I am all that interested in. Of course I am interested in the marketing and selling of cars, that is how I make my livelihood. Being employed in the car industry means I have to be aware of developments in car manufacturing and It would be remiss of me were I not to reveal to you my love of in car gadgetry … [Read more...]
New EU legislation means a shake-up for car servicing
June 1, 2010 By Leave a Comment
From today new legistration means that car makers will have to provide independent repair garages with technical data or spare parts. In a wider context this means that the arrangements on spare parts and warranty repairs that bind franchised dealers and car makers will be no longer be lawful. According to the EU, repair and maintenance accounts … [Read more...]
World Cup means bargains in June
June 1, 2010 By Leave a Comment
The world cup is looming large on the horizon and the motor trade is bracing itself for a potentially quiet month. Of course the fact that half the nation will be glued to their flat screens with a can of carling clasped tightly in their hands means that dealers will need to come up with some innovative special offers to entice people into their … [Read more...]
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